Two Buttons, Two Jobs: Next vs the Store

This ad has two buttons. Tap Next, and it moves on to the End Card. Tap the button on the End Card, and the store opens.

They look alike, but they do different jobs. Let's build both, and see which button goes where.

Here's the rule that matters most: every button on an End Card already opens the store. There's nothing to wire. It uses the store links you paste in Export.

So a CTA Button is for an ad with no End Card at all. It has no Events tab, and it goes to the store wherever it sits.

Build your first one free, at playableadsmaker.com.