Four Networks, Four Different Answers About MRAID

Unity asks for MRAID 3.0, AppLovin for 2.0, TikTok forbids it and Mintegral does not use it. All four are correct.

  • Short
  • 1:00
  • Published Sep 23, 2026

About this video

MRAID is an IAB standard for how an ad talks to the app around it. Six of the thirteen networks this product exports for take an MRAID build; the other seven each have their own store exit.

Playable Ads Maker — playable ads and end cards, no code.

Free MRAID validator →

Transcript

Unity: MRAID 3.0. AppLovin: 2.0. TikTok: forbidden. Mintegral: not used.

Which is also why exporting the wrong network's file is the single most common way a playable fails. It is not broken - it is fluent in a language that container does not speak. The CTA does nothing, silently.

Pick the network. The preset decides. You write none of it.

That is MRAID, sorted. See you in the next video!

Build it yourself — free

Building and previewing cost nothing and need no card. Export when it is ready.

Start creating